FCPR
Since 2005, Taproot Creative has worked closely with the Florida Center for Prevention Research to design and implement research-driven social norms initiatives. In 2008, we launched this campaign for The Real Project, a social norms movement that aims to reduce excessive drinking habits among college students who perceive it to be the norm. Strategic campaign components included branding, website design and development, print collateral, public relations and various forms of advertising.
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When it comes to image building, the team at Taproot Creative are in a class unto themselves. From beginning to end we knew we were in good hands. Our branding process was handled with precision and up-to-the minute personal attention.
– Jeff Doran
Executive Vice President,
Florida Forestry Association
